Ten website optimization method - Tags chapter \ keyword articles

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  Why use html meta tag? 

  1. 
  Meta tag embedded in your website is the special html tags contain the website you have some of your hidden information.    Meat labelling is the role of search engines to explain your website is about what information.    For advanced search engine, html meta tag is not a novel thing.    But in any case it is an excellent page indispensable.    Below we explain it to carry out some of it. 

  2. 
  When you plan your search engine optimization strategy is meta tag is very important.    Nevertheless, the general can not join the meta search engine to help you get better in the rankings.    There are several meta tag, but the important thing is the following: description tags, keywords tags, labels title (title is not strictly speaking a label).    When you label set from time to time when these labels seems to be particularly important.    If you want the search engines to index your site, we will use html tags redirect (redirect) tags and labels robots. 
  NOTE: survey only 20% of website use "keywords" and "description" tags (keyword, description) 
  Below are the labels for these two examples: 

<html>
<head>
  <title> Heading content </ title> 
  <meta Name="description" content="你的描述内容"> 
  <meta Name="keyword" content="关键字1,关键字2,---"> 
  </ Head> 
  </ Html> 
  Multiple keywords separated by commas. 

  3, title tags 

  Title tags may be the most important website you label it is the first page you see that part.    Put it in a description and keyword ago.    In this label is the best site with your keywords, title tags in the search engine in the search occupies a very important position.    It is the best meta tag on the other, is more conducive to your web site in the rankings.    (Note: Some search engines will be the title of the alphabet labels ranking priority, as far as you begin to use the title of the alphabet) in the title tag is people in the first search engine to see a description of your site, as far as possible it a simple, and clear.    People know that you see on the website is about what. 

  4, Description tag 

  Description label on the back in the title, the label can be a short (one or two sentences).    Used to describe your web site.    With the same title tag, which is also a search engine in the list of links to your site clicks.    These descriptions will be encouraged people to go to your Web site instead of your competitors.    (Description should not be too exaggerated. Otherwise When a visitor to your website content is not that like you said, he will soon be Tuichuqu.) Many search engines allow described in 150 words around, so you want to protect your 150 in the following description, it will automatically search engine superfluous part剪去resulting in the description of your site is not complete.    Search engines, keyword that describes much of the contents page to the important (like the current situation is not so obvious.)    As mentioned above really here to provide a very important message: Make sure you can describe the correct reflection of the theme of your web site, as far as possible to join you in the description of the main keyword, the meta keywords on greater significance.    This will highlight your keyword. 

  Now Most of the search engines (except google) will support descriptin labels.    If you do not use it you will lose the possibility of the front ranks. 

  5, keyword tags 


  Compared to the description and title tags, keyword tag is not so important.    Some search engines ignore it completely, but use the correct keyword tags to improve rankings remain valid. 

  In addition to search engines, under normal circumstances do not see is the people.    Keyword tag is a hidden label search engine to provide you with a group of the relevant pages of the keyword or key phrase list.    You can use the tools to identify a series apply to your website keywords.    (Note: only in the keyword tag with the contents of the relevant page of your keyword list. Here all the keywords must be linked to the content of pages.) 

  Note: you organize every page of a related keywords, each page must focus on different product, or content.    Included in the labels for keywords for improving the ranking of your website does no good.    Among a number of keywords separated by commas used, the comma that is a logical "or" mean.    Spaces that logic "."    This is officially described in the keyword tags must be the keyword.    Nevertheless, many search engines will be among the keyword space to separate so as to achieve a more relevant search results objective.    This is the meaning of a search engine will be separate from the keyword space under certain way and free combination.    Can use two methods, Behold a more suitable for you. 
  Keyword it is not advisable to repeat the same form of 3-6 times, it has been generally considered to be the biggest keyword repeat (now seems to have changed).    Therefore, try to avoid your keywords repeated again and again.    This is a search engine is SPAM (junk keyword), you will be punished.    Most of the search engines will allow you to use the keyword tags maximum 1,000 characters.    Usually, a page on each associated with the use of keywords will increase your website in the rankings.    A very important factor is your keyword redundancy, if you keyword is a character, and you have the keyword tags 100 characters, then you keyword Redundant were 1%.    Search engine will make use of relevant algorithms to your keyword statistical redundancy in each of your website an important word or phrase.    Get rid of keywords to increase your site's ranking. 


  1, effective keyword selection: 

  Keyword is describe your products and services words, the selection of appropriate keywords is the establishment of a high-ranking website first step.    Keyword choice is an important skill is to select people who often used in the search by keyword. 

  2, understanding the key word: 

  You collect the necessary keywords, most people understand is how to use keywords is very important.    When people in the search is generally not use a single word or phrase instead of the phrase.    This optimization of the website plays an even more important role. 

  3, find effective keywords: 

  Below the test includes a Web site frequently used tools keyword: http://www.trafficzap.com/ the Keyword Generator 

  4, keyword selection techniques: 

  A: seriously pondering a pen and write your website or product of all keywords, the keywords are not first review.    Not limited to what you are selling, as far as possible from your guests to consider.    Those people who will come to your site benefits, as far as possible from the perspective of these people would like to. 

  B: ask the opinions of speakers around your family, friends, fellow students described how the words fit your product or website.    They will likely you will find some even think the thought of the word. 

  C: analysis of log files: 
  Log file will tell you what keywords people are using to visit your site.    (Some in the establishment of the website will be installed in time to generate the corresponding tools for network management information log file) 

  D: reference other sites: 
  Reference to those themes with the same or similar to your site, they look at how the meta keyword is written.    So that you may be accidents keywords, but not directly to the people over paste the template, because you do not know that network management in the design of the site before keyword those possibilities research.    This is mainly used for keyword research. 

  E: identify the wrong spelling (used for English) 
  There are many keywords people will often spelling errors, identify these frequent misspellings of the word or phrase you can generate additional traffic.    (On GOOLE, it is the function of checks for spelling errors. Recommendation not to use the word misspelled, for keyword phrases) 
  1, dealing with key word: 

  By this step, you have to collect a lot of your Web site or a product-related keywords.    The next work is to collect the keyword combinations, the composition of their common phrase or phrases.    Many people in the search will be used when two or three words of the word.    According to statistics, an average of 2.3 characters.    Do not use ordinary, as a single word keywords.    This keyword into the search engine to the former 10.    For example: you have the following keywords: "search engine, software, improve," they try to mix the "search engine software", "search engines improve."    Characters of keyword phrases to increase your site's ranking, you will be more effective in improving your web site visits.    For example: few people would "search engine" or "software." 

  2, abandoning some keyword: Find out who rarely used search keywords: 
  A: In English, in the search engine case is not different. 
  B: misspelled keywords is useless, but often find a spelling error code word you can raise the additional traffic 
  C: Removal of those suspended word, in English, "the, for, a," and so on.    Chinese, "and, you, me." 
  D: No one will use the "best" and "crazy" to search terms.    If you have a web site, there are similar words, the best of his removal. 

  Choose the best keywords: 
  If you accordance with the above said, you must list a lot of keywords.    Even if you have no one to the exception of some use.    But for you, or too much.    Now is the time to enter the keyword optimization of the final step. 

  Note: 
  Try using keyword in the remaining 

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