"Design Thinking" series of articles, Title III today began to write.    Acha not a professional Web designer, but Acha to do all they can by this series of articles written, as far as possible their own in the process of summing up the experience and expertise to tell you that hope that you can harvest, is instructive.    Listed in the article in perspective if different views, you are welcome letter from the discussion, send letters ajie@soim.com, thank you. 

  Our previous two articles to learn the location site themes and establish websites CI image.    Below is the design of the production entered a substantive stage? The answer is: no.    Experience tells us that the establishment of a website is like writing an article, we must first be a good outline, the article clearly subject to the level of clarity is just like making a high-rise, first of all, a good framework to design drawings to make the building structurally sound. 

  Beginners (including myself :-), most likely pitfalls: identify subjects began immediately after production.    When you produce a finished after one found: Site not clear, directory cumbersome, as a West East 1.    The results are seen not only confused here, expand and maintain their own Web sites also quite difficult, perhaps on your site unfinished, even worse: you lose the production of the interest and confidence in Home! 

  Therefore, we in the development of web pages hands before, we must consider the following three aspects: 

  1. Determine columns and view; 

  2. Determine site directory structure and link structure 

  3. Determine the overall creative style website design 

  Today, we begin to discuss "identify sites columns and view." 

  Site themes established, I believe you have already collected a number of related organizations and the content of the information.    You must believe that these are the best, certainly able to attract Internet users to visit the website.    But you have to bring the best and most attractive content in the most prominent position? Have let good things in the space distribution of the absolute superiority? 

  I see many individuals Home column (main menu) is not the case.    For example: There is a material to provide the theme of animation site, which is the main columns: on the head, this site navigation, animation treasure trove Site forum, the Site message, the associated head.    Home Site wrote on the Web site and copyright affirmed (this site also had words Homepage).    Above all, the most attractive animation material, in the main section of 1 / 6, on the home page did not mention the word.    I think even if this site does have a large quantity of exquisite animation material, it is difficult to attract visitors continue to tap. 

  Column, in essence, is the outline of a site index, the index should be the main site clearly displayed.    In the development of the columns, need to carefully consider reasonable arrangement.    Web site columns for the general must pay attention to the following aspects: 

  1. Closely you must remember to the theme! 

  The general practice is: you will be the subject of a certain amount of the classification methods and their website as the main columns.    For example, the above example, can be divided into columns animal animation, logo animation, 3D animation, cartoon animation, marked on the home page recently updated animation.    Remember: theme column in the total number of columns must be in the absolute superiority was such a professional website, highlighted the main themes, easy impressive. 

  2. Recently set up a Web site to update or columns Guide 

  If you do not arrange the layout at Home recently updated information, it is necessary to establish a "last updated" columns.    This is to cater to regular visitors to your home more humane. 

  If you have a large home content (more than 15 MB), more levels, and did not stand in the search engine, we recommend that you set up the "Site Guide" column.    Early visit can help to quickly find the content they want. 

  3. Settings can be a two-way exchange program 

  Many do not, but there must be.    For example, forums, message of this, mailing lists, etc., so that visitors can leave their information.    Surveys show that the site provides two-way communication than a simple stay "Email me" more affinity site. 

  4. Set up a download or Frequently Asked Questions section 

  Network is characterized by the sharing of information.    If you see a site with a large number of outstanding valuable information, you can be sure that a one-time download, rather than a one browser archiving.    "Care" in your own home page on the establishment of a data download columns, will be everyone's favorite.    Some sites to Display advertisements amount to an article in several pages, I feel that sooner or later would drop out visits (personal opinions:).    In addition, if your users on the site have received a letter from the problem, and you had better set up a Frequently Asked Questions column, both for the convenience of the users, but also can save more time for their own learning. 

  As for the other supporting elements, such as About Us, copyright information, etc., may not on the main columns, to avoid diluting the theme.    Summing up the above points, we need to draw the attention of the division columns: 

  ● unrelated to the theme, as far as possible to delete the columns 

  ● as far as possible the contents of the most valuable sites are listed in the columns 

  ● convenient as possible for visitors to browse and 

  That is above the columns, we will look at the view settings.    View columns than the concept of larger, each section has its own column.    For example: Netease site-news, sports, finance, entertainment, education, and views, each with its own view Below the main columns.    Generally less personal site content, only the columns (Main Menu) enough, do not need to set the view.    If you feel it is really necessary to set up the view, it should be noted 1. View of a relative independence.    2. Section have all interrelated.    3. View the contents of the theme should focus on the site.    On the plate, the main portal site is larger, such as the need to consider the issue of ICP, in this Acha 

  No longer for discussion. 

  , And has been late, wrote this today.    Acha next and we continue to explore ways to "determine the site directory structure and link structure," Thank you.